PR and marketing campaign for an artist
Artist Kirsty Riddell was looking to make a splash with a launch party for her latest collection which spanned fashion, art, home decor and origami installations.
Taking place in London's Omeara, the event aims were to make the art world stand up and take notice of this hot new artist.
The Small Biz expert put together a PR, social and email campaign strategy to ensure that the most relevant buyers, art gallery owners and influencers attended the launch.
The Result: The event was attended by over 120 guests, including fashion bloggers, gallery owners, and influencers. Kirsty recieved several approaches for commisions as a direct result of the event.