Google Ads Training
Totally tailored one to one training
Google Ads Training
Are you currently using Google ads but worried that you aren’t getting the best results? Perhaps you’ve been tasked with running Google ad campaigns for your organisation but are unsure how to optimise your campaigns. Or you’re a freelancer looking to further your knowledge of how to use Google advertising for your clients.
Our Google Ads training allows you to learn all of the secrets of making Google advertising work for you.
Unlike large group classes, our Google advertising training is completely tailored to your needs – so whatever your industry, we will offer a training program that is completely focused on how you personally can drive customers to your business.
As Google Partners, our trainers have worked with hundreds of thousands of pounds of advertising spend, from smaller businesses to large multinationals, and have a wealth of experience in not just teaching, but running ads campaigns on Google.
How Much Does Google Ads Training Cost?
Our training starts at just £350+VAT for one person for an online session.
Additional attendees can be added for just £100 per person (maximum of six per session).
For larger groups, or in-person training please contact us for a quotation.
Our Most Popular Google Ads Training Courses
Introduction to Google Ads
Introductory Google Ads course to help you learn to use and set up Google campaigns - totally tailored to your business
What you will learn:
What types of ads can I run on Google?
Campaign types and how they can work for your business
Understanding the competitive landscape
Campaign structure - campaigns, ad sets and ads
Bidding and budget optimisation
How to select keywords and match types
What is quality score, and how it affects your ads
Conversion tracking - why and how
Best practices when creating adverts
We are also happy to include anything that you specifically want to know about too!
Cost: from £350+VAT (online meeting).
Additional attendees: £100+VAT per person from the same organisation (maximum six per session). For larger groups or face to face training, please contact us for a quotation.
Duration: Approx 3hrs
Choose from our online option which includes:
Video recording for you to return to
Transcript of the training
Or face to face at your office, or a location of your choice
*note that travel time and costs apply for face-to-face training so please ask for a quotation
Advanced Google Ads Training
For those who already have a grip on Google advertising this course is designed to improve your performance and skills.
What You’ll Learn
How to interpret data and campaign reporting
Strategies to scale your campaigns
Winning the auction
How to improve the performance of campaigns
Sales funnel testing
Costs from £350+VAT (online meeting)
Google Ads Training and Courses
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Remote Google Ads Course
For the majority of our clients, our training takes place online in personal video conferences. We record the call so that you can go back to it when you need to. Nothing is pre-recorded, you get your very own trainer who will prepare and guide you through how to set up your Google advertising, focusing on campaigns and ideas that will work specifically for you. We can look into existing accounts throughout the training and spot-check where improvements can be made.
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Google Ads Audits and Consultancy
If you are already familiar with using Google ads, but simply need a second opinion, we also offer our consultancy services on an hourly basis. This can be used to trouble-shoot issues, help with understanding reporting, or offer advice on your campaigns.
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Google Ads Power Hours
Our Power Hour Sessions are a short session to help you tackle a single issue. It may be that a campaign isn’t performing as expected and you need some help figuring out the issue. Or perhaps you use an agency but want a second pair of eyes on your report. This one hour session will get you sorted.
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London Google Ads Courses
For those who prefer face to face contact, we run a small number of training courses in our South East London offices. We are also available to come to your business and train you at your UK office. (Please ask for a quote).
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What Should I Expect to learn? Our tailored one to one sessions are designed to help you or your team to get a better grip on Google advertising and how it works. We help you to identify issues, improve your existing ads, or get started on the platform. However, we do always recommend that, if you are a complete beginner, that you consider using a professional Google ads expert on your paid ads until you are completely comfortable with the platform.