AI Search Optimisation Agency
AEO Services UK
The way people search is changing. Instead of scrolling through pages of links, users are increasingly relying on AI engines such as Google’s AI Overviews, ChatGPT, Perplexity and Bing Copilot to give them direct answers. If your business is not appearing in these answer boxes, you are already behind.
Answer Engine Optimisation helps your business become visible in AI-generated answers. It improves how clearly search engines and large language models understand your brand, your expertise and your services, so they can confidently include you as a source.
At The Small Biz Expert, we help businesses prepare for the future of search by making sure their content is understood, trusted and surfaced by AI.
Customer Testimonials
What is Answer Engine Optimisation?
Answer Engine Optimisation is the process of improving your visibility within AI-generated results. Instead of focusing solely on ranking in the traditional list of blue links, AEO focuses on how your business appears in answers created by tools like Google’s AI Overviews, ChatGPT and Perplexity.
AEO uses structured data, entity building, semantic content and strong brand signals to help AI understand exactly who you are, what you do and why you are an authoritative source. It complements SEO rather than replaces it, giving you visibility across both traditional and AI powered search.
Why AEO/GEO Matters for Your Business
AI-driven searches are hugely changing how people find information online. While your site may rank in traditional search results, Large Language Models (LLMs) such as ChatGPT, Gemini and Perplexity use slightly different signals to uncover answers.
Answer Engine Optimsation helps you to appear in
Google AI Overviews
ChatGPT generated answers
Perplixity Results
Copilot Suggestions
Conversational Search Tools
Our AI Search Services
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AI Search Consulting
AI search is expanding far beyond Google. Businesses now need to understand how different platforms collect information, weigh authority and generate answers. Our AI Search Consulting service gives you expert guidance on how your brand is interpreted across tools such as ChatGPT, Perplexity, Bing Copilot and upcoming AI assistants.
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SEO Auditing Services
A detailed review of how well your business currently appears across AI engines. This includes visibility in AI Overviews, Perplexity and ChatGPT, an analysis of your entity signals, structured data, brand clarity and content quality. You receive a clear list of improvements and a practical plan to follow.
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On Page SEO Services
A tailored strategy built around your goals. We identify the keywords, topics and entities you should own, outline the structured data to implement, recommend content improvements and give you a step by step roadmap to build long term AI visibility.
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Brand Entity Building
AI relies on strong brand signals to determine whether you are trustworthy. We help build these signals by improving citations, digital PR, internal linking, consistency across platforms and the overall depth of topical authority on your website.
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Structuring Your Site For AI Success
Structured data helps AI understand exactly what your business offers. We implement and optimise schema such as Service, FAQ, Product and Organisation, helping search engines and language models recognise your expertise and surface your content confidently.
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Content Optimisation for GEO
AI engines prioritise clear, structured and authoritative content. We optimise your key pages to answer questions directly, improve clarity, strengthen topical relevance and align your content with the way AI searches and summarises information.
Read our Latest SEO Articles
Why Choose Us?
We combine practical SEO expertise with a forward-thinking approach to AI search. We understand how large language models gather information and what signals they need to trust your business.
We will never baffle you with jargon, and ensure that you get clear guidance, an easily followable process and support designed specifically for your business.
FAQs
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There’s no easy answer this one, as it will depend on which service you choose, and how competitive your industry in in search. However our “consultancy services” start at just £150+VAT for a one off meeting, and our monthly services start at £750+VAT per month.
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It hugely depends on your starting point. If you’ are already being found online, it may take a shorter time to see results.
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We never tie you into a long term contract. All of our contracts are on a rolling monthly basis, so you can give one month’s notice at any time.
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Not necessarily. Some clients choose to invest in a one-off audit and DIY from there. Others want ongoing support. We’ll always be honest about what your site actually needs – and never recommend ongoing work unless there’s a clear benefit.
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In terms of the outcome they are quite different. AEO is designed to help you get found on Answer Engines such as ChatGPT, whereas SEO focuses on ranking on Search engine reuslts pages. However both support each other and we ensure that any GEO/AEO work compliments and enhances your SEO.
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Possibly, but we will never make unnecessary changes. Any technical or content tweaks will be explained clearly (no jargon), and we’ll work with your developer or make changes for you if needed.
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Yes! Our audits are a starting point for any ongoing work, or can be chosen as a standalone service, with in-depth insights and actions you can take straight away to implement yourself.
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We do! If you want to learn how to manage your SEO in-house, we offer training sessions tailored to your business. Perfect if you want to upskill your team or get more insight into your current agency performance. Find out more about our SEO training here.